Though it seemed like sci-fi not so long ago, the past few years have witnessed immersive technologies shifting from theory to practice. Virtual reality (VR) and augmented reality (AR) have stepped into the world of work and continue to make strides in professional environments. Yet, despite the amazing possibilities and valuable advantages, widespread adoption still faces several challenges.
This article sheds light on these advancements and explores how they are making their way into the recruitment arena. From immersive job interviews to enhanced training for new employees, how can recruiters benefit from adding these tools to their processes? And what roadblocks might they face along the way?
A look into future workspaces
The adoption of cutting-edge technologies is invaluable in our fast-changing present, where remote and hybrid work, and the rise of virtual job environments are transforming the world of work as we know it.
In fact, it’s expected that in the future, more companies will turn to office spaces within the metaverse to foster collaboration, host team meetings, and even organize events. Despite AI taking center stage in 2023, the metaverse is still in motion and continues to shape the future of workspaces.
It’s amid this complex scenario that AR and VR innovations emerge as game changers for companies striving to gain a competitive edge. By integrating immersive experiences into their workflows and recruitment processes, organizations can greatly increase their chances of attracting top talent. Trailblazing companies like General Electric (GE) and Walmart are already implementing these innovations into their operations, anticipating promising results.
Related read: Recruiting Tech Talent in 2024: Trends & Best Practices
Recruitment trends: Exploring immersive experiences
VR and AR offer us a glimpse into the workplaces of the future. Their adoption is on the rise, providing immersive and interactive experiences to enhance talent acquisition and address recruitment challenges.
But what exactly do we mean when we talk about these innovative technologies impacting future recruitment? On one side, VR and AR innovations enable recruiters to assess aspirants' skills in highly dynamic and realistic settings, leading to more informed hiring decisions. From the candidate’s perspective, these interactive experiences enrich engagement and deepen their connection with potential employers.
Let’s explore some ways you can leverage these technologies to attract and secure talent in the future:
#1. Enhance virtual interviews
Virtual and augmented reality tools are revolutionizing getting to know candidates.
Besides assessing communication skills and cultural fit in a closer and more interactive manner, virtual reality offers the unique opportunity to simulate realistic work scenarios, allowing employers to see candidates in action. Moreover, this innovative tech can provide highly personalized experiences for candidates by enabling recruiters to tailor environments and simulations to the specifics of each role.
Through virtual activities and assessments, candidates can showcase their hard skills and technical proficiency while also demonstrating key competencies such as time management and problem-solving abilities. Meanwhile, recruiters gain deeper insights into candidates' potential fit within the organization, ultimately leading to better hiring decisions.
#2. Elevating job previews
Beyond the interview stages and technical assessments, immersive technology proves highly valuable for conducting job previews.
During these previews, recruiters can immerse potential candidates in the company's culture, introduce them to the work environment and team members, and even discuss ongoing projects, all within a vivid and interactive scenario. Moreover, these visits give candidates the chance to get to know their colleagues in a virtual shared space, delivering a closer and warmer experience compared to regular virtual meetings.
In short, with the help of AR and VR, companies can replicate their offices and offer candidates virtual tours of their headquarters, allowing them to experience the workplace before joining the organization.
#3. Boosting onboarding and training
Immersive tech has also proven to be truly beneficial for teaching complex procedures, skills, and safety awareness across a variety of industries. It provides employees with the chance to practice and gain skills in a safe, controlled environment, minimizing on-the-job risks. This is why these tools have become essential for guiding and educating new hires through their initial days on the job.
Let’s check out some examples:
UPS, for instance, is creating hyper-realistic driving experiences for their new drivers before they hit the road. Back in 2023, the world's largest package delivery company invested $345 million in VR-based practice sessions to enhance training and safety.
On another note, Honeywell announced the integration of augmented reality into its Field Simulator, a platform that employs a digital twin of a physical facility to provide on-demand instruction for safely training new employees.
Navigating the challenges
As we look ahead, it’s likely that immersive technologies will become indispensable in the workplace in the not-too-distant future. Yet, before this vision can be realized, tech companies must address a few challenges.
Cost and accessibility seem to be the main hurdles. The development of AR and VR technology often comes with hefty price tags, making it inaccessible to many users. This barrier proves particularly daunting for smaller companies that may lack the financial means to invest in such advanced technologies.
The challenges users face in accessing and interacting with these devices can also act as barriers for candidates. Unfamiliarity with the technology can raise concerns and create resistance to adopting it.
Take, for instance, the Vision Pro, Apple's cutting-edge headset for virtual and augmented reality. Initially priced at a staggering $3,500, it remains a luxury beyond the reach of many Apple customers. To address these concerns, rumor has it that the tech giant is actively developing a more affordable alternative set to debut by 2025.
On its side, Meta has introduced a more affordable option with Quest, a versatile VR headset designed to meet diverse needs. At its peak, the Quest Pro boasts productivity tools, immersive office spaces, and innovative apps to empower teams and streamline their processes.
What the future holds
In the face of these challenges, one question arises: is widespread adoption of immersive tech on the horizon? While the answer is still uncertain, addressing these challenges represents a crucial step forward.
Meanwhile, AR and VR innovations continue to shape the future of recruitment, offering innovative strategies to assess, engage, and secure top talent, and certainly paving the way for their seamless integration into workplaces and beyond!
